The fifth pan-African Cairo to Cape Town roadshow
Cape Town is the final stop on Philips’ annual flagship Cairo to Cape Town roadshow which focuses on key challenges facing Africa today - the need for energy-efficient lighting and the revitalization of African healthcare infrastructure. The roadshow kicked off in Cairo on 14th April 2014 and concluded today, 4 September, in Cape Town visiting 10 cities and 7 countries enroute.
Philips had committed to lighting up and illuminating iconic monuments in every country visited during the roadshow and it delivered this commitment by providing a stunning lighting makeover of historic, well-recognized monuments in African cities including The Baron Place in Cairo, the Maqam Echahid in Algiers, the Wilaya City Hall of Casablanca, Kenya National Archives building in Nairobi, Nigerian National Arts Theatre in Lagos and the historic Black Star Monument in Accra.
JJ van Dongen summarizes, “Although we are concluding our fifth Pan-African roadshow, Philips remains dedicated to continuing the engagements, partnerships and commitments we have made on this journey. Issues like Mother and child care and energy efficiency are of high priority for policy makers and societies. Philips recognizes this need and will continue to create dialogue and cooperation between governments and non-governmental organizations, between public and private stakeholders. Philips remains committed to Africa which is an important growth market to us.”