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    Philips Showcases Innovations at Africa Health ExCon to Advance Egypt's Healthcare Transformation Agenda

    AI-powered solutions and sustainable technologies align with national priorities to improve patient safety, enhance local expertise, and extend healthcare access across Egypt and the broader region

    • Jun 25, 2024
    • 8 minute read

    Access to care

    Artificial intelligence (AI)

    Telehealth

    Press release

    Cairo, Egypt – June 25, 2025 – Royal Philips (NYSE: PHG, AEX: PHIA), a leader in health technology, is showcasing innovations designed to advance Egypt's healthcare transformation at the fourth Africa Health ExCon (June 24-27, 2025). Supporting Egypt's Vision 2030, these technologies maximize healthcare investment while enabling more sustainable, accessible, and safer healthcare through AI-driven diagnostics, remote solutions, and systems that strengthen local healthcare capacity.

    Philips CT 5300 system

    Egypt's bold healthcare investments and reforms create an opportunity to redefine care delivery to enable better care for more people. Our innovations at Africa Health ExCon 2025 directly address Egypt's specific priorities – from improving patient safety and diagnostic accuracy, to knowledge sharing and capacity building initiatives that support the region's journey toward greater healthcare independence and sustainability.

    Vincenzo Ventricelli

    CEO, Philips Middle East, Türkiye and Africa (META)

    Supporting Egypt's Patient Safety Strategy

    Aligning with Egypt's national strategy to improve patient safety and quality care, Philips is showcasing AI-powered solutions that enhance clinical decision making. The new Philips CT 5300, launching at this year's Africa Health ExCon, features an AI-enabled camera for optimal patient positioning and CT Smart Workflow that delivers automation across cardiac, bariatric, interventional, and trauma applications. With Precise Image AI-based reconstruction software, it makes sophisticated diagnostics more accessible while significantly lowering the dose.

    The award-winning [1] IntelliVue Patient Monitor 6000 series features an intuitive touchscreen interface that minimizes training requirements, while pleasing alarm tones encourage clinicians to maintain their focus. With early warning scoring (EWS) and Visual Patient Avatar, it delivers advanced clinical applications and decision support tools that improve situational awareness, enabling prompt, proactive responses to changing patient conditions.

    Integrated Solutions That Advance Minimally Invasive Procedures

    Building on these diagnostic capabilities, Philips is showcasing the latest Azurion Release 3.0, which advances Egypt's capabilities in minimally invasive treatments by delivering improved imaging, faster positioning, and streamlined workflows—reducing procedure time by 17% and patient preparation time by 12%. [2]

    A major advancement in Release 3.0 is its potential to transform stroke care – critical in Egypt where strokes account for 6.4% of all deaths. [3] The platform's new neuro-biplane angiography system and cone beam CT imaging supports a direct-to-angio-suite (DTAS) approach—allowing diagnosis and treatment without delays between imaging and intervention. This approach, evaluated in the WE-TRUST clinical trial [4], follows the "time is brain" principle that aims to shorten critical time-to-treatment in these emergency settings where every second counts, to improve outcomes.

    Also spotlighted, the Philips Zenition Motorized C-arm series provides exceptional clarity with lower radiation exposure through its Flat Detector technology and intelligent software. While straightforward controls allow teams to quickly optimize imaging for each procedure through its Personalized IQ feature with application-specific protocols - from orthopaedics to general surgery.

    "These intelligent systems enhance local expertise by embedding clinical knowledge directly into the technology, while remote support capabilities ensure consistent uptime for more reliable surgical services regardless of location," explains Ahmad Makhlouf, General Manager, Philips North Africa.

    Sustainable Healthcare Solutions for Long-Term Reform

    Philips' BlueSeal MRI technology addresses critical sustainability challenges while expanding access to diagnostic services. As the industry's first helium-free [5] 1.5T MR portfolio with more than 1700 installations worldwide, it eliminates helium-related complications and operational costs that have traditionally limited MRI deployment.

    The 1.5T scanner represents a comprehensive approach to sustainable healthcare delivery, incorporating AI-driven technologies that automate complex clinical and operational tasks while significantly reducing environmental impact. This innovative system boosts MR productivity by significantly speeding up exams, reducing scan times by up to 50%  while simultaneously creating exceptional MR images with 60% higher resolution for confident diagnosis [6].

    Complementing this smart system, the Philips Advanced Visualization Workspace 15 provides a scalable image post-processing platform to support diagnostic confidence while reducing reporting time through optimized workflows and results automation.

    "By controlling costs and minimizing resource requirements, these integrated solutions directly support Egypt's vision for healthcare infrastructure that serves more communities with fewer constraints," says Makhlouf. "Our systems view of diagnostic imaging helps improve patient caseload management, image acquisition, results interpretation, and clinical collaboration—addressing operational inefficiencies that challenge hospitals throughout Egypt."

    Expanding Diagnostic Access Through Efficient Ultrasound Solutions

    Philips is showcasing a unified ultrasound portfolio featuring two major releases: Transcend Release in echocardiography, and Elevate Release in General Imaging and OBGYN. From premium EPIQ Elite, EPIQ CVx and Affiniti systems in major hospitals to the portable Compact 5000 Series and handheld Lumify in community clinics, all systems share consistent interfaces and compatible transducers. This shared DNA eliminates learning curves for clinicians moving between systems, to ensure uniform diagnostic capabilities regardless of location or facility type.

    The integrated Collaboration Live [7] feature extends these capabilities by allowing users to securely talk, text, screen share and video stream from any Philips ultrasound system to PC or mobile devices,  enabling remote, real-time specialist guidance without requiring patient transfers or specialist travel.

    Addressing Egypt's cardiovascular disease burden—which claims 261 per 100,000 people [8] —the Ultrasound Workspace transforms cardiac care through unprecedented workflow flexibility. This holistic, scalable, cardiovascular viewing, analysis and reporting system enables the same diagnostic capabilities on- and off-cart, directly supporting Egypt's efforts to combat its leading cause of mortality while enabling better care across facilities.

    At Philips, we believe combining smart systems with intelligent software and knowledge transfer initiatives delivers immediate clinical value and creates the foundation for more self-sufficient healthcare. By eliminating both retraining needs and geographical barriers to specialized knowledge, these connected solutions directly support Egypt's healthcare priorities.

    Ahmad Makhlouf

    General Manager, Philips North Africa

    In line with this year's Africa Health ExCon theme focusing on innovation and independence, Philips continues to expand collaborative opportunities with Egyptian stakeholders. Recent partnership agreements focus on enhancing biomedical engineering capabilities and knowledge transfer initiatives that support local expertise development, strengthening healthcare self-sufficiency across the region.

    Africa Health ExCon is taking place at the Al-Manara International Conference Centre from 24-27 June, 2025. Visit Philips at Booth F3, Hall 2 and follow #AfricaHealthExcon2025 for live updates.

    Sources

    1. The IntelliVue Patient Monitor 6000 Series has been recognized with the prestigious iF Product Design Award.
    2. Reduction of procedure time | Azurion - Philips
    3. Changing the Landscape of Stroke in Egypt | Cerebrovascular Diseases Extra | Karger Publishers
    4. WE-TRUST (Workflow Optimization to Reduce Time to Endovascular Reperfusion for Ultra-fast Stroke Treatment) https://www.clinicaltrials.gov/study/NCT04701684
    5. Helium-free operations. 7 liters of helium is permanently enclosed in the cryogenic circuit.
    6. Compared to Philips scans without Compressed SENSE
    7. Collaboration Live is already launched and active in many countries in the region and pending the final regulatory approval to be launched in Egypt.
    8. Cardiovascular Health in Egypt | World Heart Observatory

    Royal Philips (NYSE: PHG, AEX: PHIA) is a leading health technology company focused on improving people’s health and well-being through meaningful innovation. Philips’ patient- and people-centric innovation leverages advanced technology and deep clinical and consumer insights to deliver personal health solutions for consumers and professional health solutions for healthcare providers and their patients in the hospital and the home.

    Headquartered in the Netherlands, the company is a leader in diagnostic imaging, ultrasound, image-guided therapy, monitoring and enterprise informatics, as well as in personal health. Philips generated 2025 sales of EUR 18 billion and employs approximately 64,300 employees with sales and services in more than 100 countries. News about Philips can be found at www.philips.com/newscenter.

    Media assets

    • Clinicians reviewing cardiac MRI data on Philips Advanced Visualization Workspace

      Clinicians reviewing cardiac MRI data on Philips Advanced Visualization Workspace

      A scalable image post-processing platform to support diagnostic confidence while reducing reporting time through optimized workflows and results automation.
    • Philips Azurion 30 Biplane SmartCT image guided therapy system

      Philips Azurion 30 Biplane SmartCT image guided therapy system

      Advances Egypt's capabilities in minimally invasive treatments by delivering improved imaging, faster positioning, and streamlined workflows—reducing procedure time by 17% and patient preparation time by 12%.
    • Clinician conducts bedside scan with Philips ultrasound system featuring real-time remote consultation while patient lies on examination table

      Clinician conducts bedside scan with Philips ultrasound system featuring real-time remote consultation while patient lies on examination table

      With Collaboration Live, users can securely talk, text, screen share, and video stream directly from the ultrasound system to a PC, mobile device, or another ultrasound system—supporting up to six users with remote device management.
    • Philips CT 5300 system

      Philips CT 5300 system

      The CT 5300 redefines intelligence in imaging, harnessing AI to unlock advanced clinical capabilities and streamline workflows. With virtual tools for real-time collaboration and remote services, it maximizes performance and uptime and driving new levels of clinical confidence through intelligent workflow solutions.
    • Philips Collaboration Live telemedicine interface during ultrasound consultation

      Philips Collaboration Live telemedicine interface during ultrasound consultation

      From premium EPIQ Elite, EPIQ CVx and Affiniti systems in major hospitals to the portable Compact 5000 Series and handheld Lumify in community clinics, all systems share consistent interfaces and compatible transducers. This shared DNA eliminates learning curves for clinicians moving between systems, to ensure uniform diagnostic capabilities regardless of location or facility type.

    Media contacts

    Rengin Erdinc profile

    Rengin Erdinç

    Communications & Brand Lead Philips Middle East, Türkiye and Africa
    Contact details

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